Rapper, actor and activist from Chicago Vic Mensa recently launched its new brand 93 boy, a stock-oriented cannabis company – and the first black-owned cannabis company in the state of Illinois.
One of his first community initiatives was to return to his hometown, Chicago’s Southside, where he pulled up to the BP gas station at 47th & Woodlawn around the corner from his mother’s house and surprised 200 cars with $10,000 in free gas. The story was first picked up by TMZ, which shared a heartfelt video of an elderly woman explaining that she originally only had $5 to put in her tank and was surprised by the generosity.
The gas giveaway was caught on tape and turned into a 60-second clip of weed that showcases love and dark humor. Vic says, “To celebrate the launch of 93BOYZ, Chicago’s first black cannabis brand, we went to the gas station on the block where I grew up and gave away $10,000 in free gas. At a time when many people are struggling to fill up their tanks, it felt good to be able to help the community in a real way.”
As Chicago’s first black-owned cannabis brand, at the core of 93 Boyz’s mission is a reinvestment in the communities and individuals historically and disproportionately impacted by outdated laws, prejudice and assumptions surrounding cannabis use, to uplift the underserved and at the same time to strengthen spirits via the most intoxicating product available in the state. Community-based initiatives the brand will undertake include a partnership with Books Before Bars, a nonprofit organization dedicated to providing books to underserved Illinois prison libraries and providing potentially transformative resources to inmates.
Regarding the development and launch of 93 Boyz, Vic Mensa says, “Selling weed was my first occupation. It taught me a work ethic and entrepreneurship and funded all of my first music projects. As someone with a lifetime of fear and . . .
