Caixin Summer 2022 was held from July 9th to 10th. In the Exploring the Sustainable Development Driven by Market section, Li Haipeng, deputy general manager and chief investment officer (bonds) of China Southern Asset Management, shared his opinion.
Host: China Southern Asset Management is an early stage ESG investment institution in China. Deputy general manager Li Haipeng is also the deputy head of China Southern Asset Management’s ESG leadership group. How does China Southern Asset Management, an investment fund company, understand the investment of ESG, implement ESG from strategy implementation to internal evaluation, including internal performance evaluation of KPI?
“Unlike traditional financial data, ESG’s indicator system is based on environmental, social, governance and other factors and focuses on a company’s long-term ability to create value. Therefore, the price factor of ESG is becoming more and more evident at the moment and everyone can see that from our investment. We believe that high-quality companies and investment targets with excellent ESG performance not only have better financial metrics over the medium and long-term, but also have stronger resilience and long-term growth potential. Take the fixed income space as an example: Originally, we primarily used traditional credit analysis to screen high-quality targets. Now we are also trying to apply the strategy of ESG to assess companies in more dimensions that can play a role in risk identification and prevention to some extent. ‘ said Li Haipeng.
Li Haipeng introduced that China Southern Asset Management became a member of the PRI in 2018 and was also one of the previous companies involved in ESG investments in China. At the time, ESG’s data and information was extremely scarce, which was the initial difficulty. Therefore, we can only explore different ways to solve some problems that arise in the process of ESG localization. At the moment,…
