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Distribution Innovation Slashes Carbon Footprint by More Than 70%…

…While Saving Consumers $$$ in the $20 Billion Retail Ice and Water Segment

Orlando, Florida – July 15, 2010 — Blue Wave™ will unveil its innovative ice and water self-serve vending kiosk at the 2010 Florida Petroleum Marketers and Convenience Store Association Annual Convention & Trade Show, July 17 – 21, 2010 at the Gaylord Palms Resort in Kissimmee, Florida. The kiosk utilizes cutting edge technology to produce pure ice and water on-site, on-demand. This eliminates 50% to 80% of the retail cost and slashes the carbon footprint by more than 70% and significantly reduces the environmental impact related to the current distribution, storage and trucking of ice and water.

“Consumers deserve clean, safe drinking water and they demand convenience. Blue Wave offers bottled water taste without the waste. We produce great tasting filtered water on-site, make ice out of it on-demand, 24/7 and do it all at half the price”, says Gordon Sadler. “We think the combination of a great product, lower price, and doing the right thing environmentally will catch on.”

Blue Wave™ is meeting the demand for clean, pure water and ice while eliminating approximately 75% of the waste. They accomplish this by drastically reducing the costs — financial and environmental — associated with distribution. Using the latest 7-step filtration process, Blue Wave delivers ice on-demand and bulk water refills for 5 gallon, 1 gallon and even chilled, individual servings.

By manufacturing the product on-site, Blue Wave™ virtually eliminates the cost of manufacturing and distribution. When you add the significant environmental benefits of reduced plastic use and fuel consumption, Blue Wave™ is an innovative solution for today — a higher quality product at half the price PLUS environmental advantages.

Blue Wave™ offers store owners a zero cost installation option and real time monitoring and reporting. Stores now have a unique way to attract today’s environmentally conscious and economically minded customers. They can drive traffic and build their green image in the community. With more and more consumers looking for ways to reduce their carbon foot print, Blue Wave™ provides safe, convenient, affordable high quality ice and drinking water without clogging landfills with disposable plastic bottles and our air with the pollution of truck distribution.

To find out more about the Blue Wave™ product line, please visit www.RideTheBlueWave.com

Media contact:

Blue Wave Water and Ice, Inc.
Gordon Sadler
1-800-426-8034
(828) 393-0603 Fax
Gordon@RidetheBlueWave.com

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