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Cadena supports the expansion of its partners into the MENA region – Press Release

Dubai, United Arab Emirates, 10/12/2022 / SubmitMyPR /

Kadenathe GCC-specific sales enablement platform for fast-growing SaaS companies, founded by a renowned SaaS sales leader, Sid Dhamijawas there GITEX technology week—one of the largest technology events in the world— in collaboration with its Saudi partners, As-Shuraa Financial Group.

Sid Dhamija is a software sales prodigy from the United Arab Emirates of Indian origin living in Saudi Arabia, Europe and Mexico. Early success, multiple global awards and recognitions as a SaaS sales leader and now through his tech-enabled B2B agency Cadena, which has offices in Dubai, Riyadh, New Delhi, Mexico City and the US, have made him a well-known player in the GCC tech room. With a full suite of digital offerings within the Cadena partner ecosystem such as B2B eCommerce, eProcurement, Advanced Analytics, HR Tech 4.0 and Transport Management System, he aims to make Cadena a one-stop digital software shop for businesses in the GCC region.

Since its inception, Kadena has provided a proven distribution system for SaaS companies looking to expand into new markets. In addition to skilled onsite sales talent conducting activities from prospecting to closing to payment tracking, Cadena’s platform features a “managed CRM” with 20,000+ enriched leads across 5000+ core accounts representing Cadena’s core relationships . With this valuable data, SaaS companies can accelerate their growth in the MENA region.

at GITEXCadena met with potential partners and customers to discuss how the platform can help them grow their business. Interest in Cadena’s services was high and there is potential for significant growth in the MENA region in the coming months.

If you are interested in learning more about how Kadena can help you grow your SaaS business, visit www.cadenab2b.com.

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