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PUNE, Nov. 05, 2022 (GLOBE NEWSWIRE) — URL shorteners are web services that provide shortened hyperlinks that can be used in place of the long and complex URL. URL shorteners are useful for providing links that are easy to remember, share, and type. URL shorteners offer a wide range of features such as custom URLs, password protection, and link expiration. According to the report by JC Market Research, the URL shortener market is expected to grow at a CAGR of 19.7% from 2022 to 2031.
The URL shortener market is expected to be driven by the increasing need for a personalized user experience. Personalized user experiences are associated with increased brand loyalty and customer retention. In addition, personalized user experiences reduce the overall cost of customer acquisition.
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Driver:
The market for URL shorteners is also expected to be driven by the increasing need for mobile-friendly websites….
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