Anyone Home & Razz Interactive Announce Partnership to

Lake Forest, CA, Oct. 31, 2022 (GLOBE NEWSWIRE) — Anyone Home Inc., the industry’s premier CRM, touring, and chatbot software and contact center partner, today announced a strategic partnership with Razz Interactive, an award-winning digital experience company that specializes in building beautiful websites that are easily managed by in-house marketing teams for the most ambitious brands in the property management industry. Together, Anyone Home and Razz represent a powerful combination with a seamless prospect experience and a comprehensive lead-to-lease solution that results in higher conversion and enables property management companies to optimize marketing spend.   

“At Anyone Home, we are focused on delivering engaging solutions to assist leasing teams in capturing, nurturing, and converting leads to happy residents. By partnering with Razz, we are now enabling a full, front-end user experience with the addition of marketing websites. Our partnership will allow current and future Anyone Home and Razz clients to provide a seamless and delightful experience when trying to attract and manage new residents,” said Derek Lefler, newly appointed CEO of Anyone Home.  

Third Quarter 2022 data from Anyone Home shows that a property’s website is the largest lead source, accounting for as much as 56% of all leads. Website leads are also higher quality – they are 47% more likely to convert to leases than paid advertising sources. Unfortunately, it takes properties an average of 48 hours to respond to leads and only 40% of web leads ever receive a response.  

By marrying Razz Interactive’s award-winning website solution with Anyone Home’s robust lead engagement capabilities, large property management companies are able to both generate more website leads and engage 100% of those leads, resulting in significant increases in lead-to-lease conversion, and presenting the opportunity to reduce marketing spend and/or increase effective rent….