A composable commerce solution powered by Acquia and powered by Commercetools, brands can launch in 90 days
NEWARK, California., October 26, 2022 /PRNewswire/ — TA Digitala data- and experience-driven full-service consultancy, and Acquiathe digital experiences company, today announced TA Digital trade factory as Acquia’s preferred composable commerce solution. TA Digital’s first Commerce Factory is ready for launch and can be implemented within 90 days. It uses the Acquia Cloud Platform on the frontend and trading tools‘ API-first, back-end composable commerce platform to offer pre-built commerce components that marketers can use to create new experiences without relying on IT staff.
A 2021 Composable Commerce Report by TA Digital, Acquia and commercetools highlighted a shift in business preferences from all-in-one commerce solutions to composable solutions. The report showed that 70% of respondents would favor a best-of-breed toolset, up from 45% just two years ago. Respondents also recognized the long-term benefits of a composable ecosystem for scalability, but often lacked the integration resources to adopt them.
TA Digital’s Commerce Factory removes this barrier. It changes the game for businesses that want to use a composable commerce solution that can scale over time, allow expansion into new channels, and give marketers complete control over design and site configuration. The solution enables marketers to create digital commerce experiences that meet the needs of D2C, B2C and B2B. The fully managed trading platform also includes search and recommendation features powered by machine learning.
“Acquia Cloud Platform provides a foundation for Commerce Factory that enables the scalability and reliability required for commerce experiences,” says Deanna Ballew, SVP of Acquia’s DXP Products. “I’m excited to see this solution grow and leverage more composable offerings from Acquia Open DXP to…
