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AA-ISP Announces Key Sponsor & Exhibitor Affiliation with VanillaSoft

The association is pleased to welcome Texas based VanillaSoft again as an annual sponsor.

01/09/2015 (press release: AA-ISP) // Minneapolis, MN // Kameron Hobbs

The AA-ISP (American Association of Inside Sales Professionals) announces today that VanillaSoft, an award-winning provider of cloud-based lead management and appointment setting software for Inside Sales Teams, will sponsor and exhibit at the AA-ISP Leadership Summit 2015 as well as regional conferences throughout the year.

Kevin Thornton, Executive Vice President of Sales & Marketing with VanillaSoft, said, “We continue to see an evolution of the Inside Sales role. We are developing new features and functionality for our Inside Sales software, and we are continuing to strengthen our relationship with industry leaders like the AA-ISP. We are proud to sponsor AA-ISP events in 2015, and look forward to actively participating in the Leadership Summit and regional events.”

Larry Reeves, CEO of AA-ISP, adds, “The AA-ISP is pleased to have VanillaSoft join us again in 2015 as we come together to advance the profession of Inside Sales. VanillaSoft’s philosophy is centered on the power of queue-based routing, helping inside sales professionals increase productivity and achieve higher contact rates which is parallel with the mission of the AA-ISP.”

“The association is pleased to welcome VanillaSoft again as an annual sponsor. VanillaSoft’s commitment to providing automated sales enablement tools to the inside sales profession is evident, and the AA-ISP is excited to work closely with VanillaSoft in 2015,” stated Bob Perkins, AA-ISP’s Founder and Chairman.

About VanillaSoft

VanillaSoft is the award winning Lead Management and CRM solution for phone centric selling. VanillaSoft customers drive productivity by deploying an award winning Best-In-Class feature set which includes next-best-lead routing, progressive dialing, on-board intelligent messaging, integrated e-mail, real-time lead distribution, live dashboard and intelligent call recording. 

With VanillaSoft, typical users realize a productivity increase of 30 to 100% over traditional CRM, creating an easy to justify ROI. VanillaSoft is based in Plano, Texas where it has served a global client base since 2005. For more information:

About the AA-ISP

The AA-ISP is an international association dedicated exclusively to advancing the profession of Inside Sales. The association engages in research studies, organizational benchmarking and leadership round tables to better understand and analyze the trends, challenges, and key components of the growth and development of the Inside Sales industry. Our mission is to help inside sales representatives and leaders to leverage our information and resources through published content, local community chapters, national conferences, career development, and an Inside Sales Accreditation program.

For more information on the AA-ISP please visit:

Social Media Tags:Inside Sales Software, Inside Sales, AA-ISP, Sponsorship, Conference, Lead Management, Appointment Setting, Software, Leadership Summit 2015, Automated Sales

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