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AA-ISP Announces Key Sponsorship Affiliation with

The AA-ISP is pleased to announce has become an “underwriter” level sponsor of the association.

04/02/2013 (press release: lareeves) // Minneapolis, Minnesota, USA // Renee Becker –

The American Association of Inside Sales Professionals (AA-ISP) today announced, the leading provider of sales automation software for inside sales professionals, has become an “underwriter” level sponsor of the association.

As part of its sponsorship of the AA-ISP, will participate as presenters at the annual Leadership Summit and the association’s regional conferences. In addition, they will provide support for various nation-wide chapter meetings and other educational forums such as the AA-ISP webinar series.

“Our association is very excited to have on board, and we believe this is an important step in achieving AA-ISP’s mission of helping inside sales reach new levels of professionalism, recognition, and performance,” said Larry Reeves, AA-ISP Chief Operating Officer. “Studies indicate that corporate America is growing their year-over-year inside sales positions 15 times faster as a percentage than field sales, which are flat or decreasing. This growth will require sales professionals across industries to develop new skills and use more efficient technologies to be a successful inside sales professional. Together our two organizations will be able to help advance the industry.”

The sales automation and predictive analytics for inside sales professionals automatically prioritizes high quality leads and lets inside sales representatives respond to their leads within five minutes or less, saving time and money.

“In 2012 was recognized by the AA-ISP as the top CRM and Productivity Tools Service Provider of the Year; having them as an “underwriter” level sponsor is a natural next step for us,” said Bob Perkins, AA-ISP CEO and founder. “The association and our members have consistently had high quality interactions with and they are an ideal supporter of our association’s mission.”

“We are very excited to be partnering with the AA-ISP, the industry’s leading association dedicated to advancing the profession of inside sales,” said David Elkington, founder and CEO. “The two organizations share the same desire to take the Inside Sales industry to the next level of performance. Working together will allow us to reach our goals and better the inside sales community.”

About the AA-ISP

The AA-ISP is an international association dedicated exclusively to advancing the profession of Inside Sales. The association engages in research studies, organizational benchmarking and leadership round tables to better understand and analyze the trends, challenges, and key components of the growth and development of the Inside Sales industry. Our mission is to help inside sales representatives and leaders to leverage our information and resources through published content, local community chapters, national conferences, career development, and an Inside Sales Accreditation program. For more information on the AA-ISP please visit:

About is the worldwide leader in cloud-based, sales automation and predictive analytics for inside sales professionals. Their PowerDialer for Salesforce 5.0 has been one of the most popular applications on the AppExchange for over five years. The company was recently recognized #9 by Inc. Magazine for employee growth in Utah and #347 of the 500 Fastest Growing Companies on Deloitte’s 2012 Technology Fast 500. The company was also named Service Provider of the Year by the American Association of Inside Sales Professionals (AA-ISP). completed a $35 million round of funding from U.S. Venture Partners, Hummer Winblad, and Josh James. To try the technology with your sales team, visit:

Social Media Tags:Inside Sales, Leadership, Partnerships, Representative,, AA-ISP, Underwriter, Sales, Inside Sales Community, American Association of Inside Sales Professionals,

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