02/08/2013 (press release: OnlinePR) // UK // Daniel Thompson
Few new launches are able to cement themselves as a number one fragrance year after year, but for Paco Rabanne and 1 Million, it’s just what they do.
2008 saw the launch of 1 Million across the UK, the product glistening from store shelves with its chunky gold bar design. After receiving an incredible reception across the world, 1 Million hit the shelves at Perfume Point and became an instant hit.
The scent has won plenty of fans, especially with men who appreciate the good things in life. A-list actors including Jude Law and Orlando Bloom are known to have joined the 1 Million fan club, along with footballer David Beckham. But with millions of bottles having been sold all over the world following the launch, it is clear the scent is just as popular with men who aspire to the jet-set lifestyle.
Grapefruit, mint and blood mandarin come together to provide a fresh pop when 1 Million is first applied. The contrasts come with the heart of the fragrance – rose absolute, cinnamon and a range of spices. The base notes of leather, white wood, amber and Indonesian patchouli essences help to add further contrast and depth to the scent.
Commenting on his fragrance, Paco Rabanne said: “I like my fragrances to be fresh first, then structured, full of vibrations and contrasts.” And it was his perfumers who came up with such a unique mix of ingredients that ensured 1 Million was recognised immediately as a true stand-out scent.
A spokesperson for Perfume Point said: “Few fragrances have ever launched and enjoyed such success as 1 Million. It’s refreshing to see a scent that celebrates all things excessive perform so well in times of difficulty for many.”
Paco Rabanne 1 Million is available now at www.perfumepoint.co.uk and in-store.
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With over 30 years of experience in fragrance retail, The Perfume Point are the number one retailer for top branded perfumes, aftershaves and beauty products at great outlet pricing. Find their stores across the major outlet centres in the UK and online at www.perfumepoint.co.uk
Perfume Point are able to make big savings on products sourced directly from the manufacture and pass on the great value to each customer. Perfume Point are often the cheapest on absolutely a wide range of designer perfumes and aftershave from top fashion brands and celebrity scents including: Elizabeth Taylor White Diamonds, Carolina Herrera 212 vip and Burberry Touch
For further information, please contact:
Daniel Thompson
Perfume Point spokesperson
marketing@perfumepoint.co.uk
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