07/25/2012 (press release: CambridgePRGroup) // Watertown, Mass. // Lexus of Watertown
Last summer, Lexus began an extensive revamp of its lineup by unveiling the aggressive styling of the all-new 2013 Lexus GS. This summer, the luxury automaker will reveal what its push for sportier designs means for its all-important Lexus LS flagship sedan. On July 30, Lexus will take the wraps off the redesigned 2013 LS during an invitation-only event in San Francisco.
Few details have been released about the 2013 Lexus LS; however, it will wear the brand’s new signature spindle grille featured on other recently redesigned models. The luxury sedan will be available in the same trims as the outgoing model, including the LS 460, the LS 460 L long wheelbase and the LS 600h L hybrid sedan, as well as an all-new LS 460 F SPORT performance trim. Fans will be able to watch the unveiling of the 2013 LS on Lexus.com and www.facebook.com/Lexus starting at 5:30 p.m. EDT on July 30.
“When it debuted more than two decades ago, the Lexus LS challenged the likes of BMW and Mercedes-Benz, and we expect the 2013 model to again put them on the defensive,” said Vincent Liuzzi, general manager of Lexus of Watertown, a Lexus dealer in Massachusetts. “The luxury segment has changed drastically since the last LS redesign six years ago, and the 2013 LS will have the styling, technology and performance to attract a new generation of buyers.”
Another aggressively redesigned Lexus, the 2013 ES, will be arriving at U.S. dealerships next month with sharp rocker panels, a swooping rear window and, of course, the brand’s new spindle grille. Featuring an additional 4.1 inches of rear legroom thanks to a larger platform, the entry-level Lexus sedan will be available as a 2013 ES 350 or a 2013 ES 300h, the model’s first-ever hybrid trim.
Rated at 40 mpg in the city, the 2013 Lexus ES 300h combines a 2.5-liter four-cylinder engine with two electric motors to output a total of 200 horsepower. To help further attract younger buyers, the suspension of the ES 300h has also been tuned for more responsive handling. Regardless of drivetrain, buyers of the 2013 Lexus ES will be able to adjust their ride for optimum fuel efficiency or performance with a Drive Mode Selector, which can be switched between Normal, Eco and Sport modes.
Even with a 2013 model on the way, the outgoing generation of the Lexus ES continues to be a popular item in showrooms, leading the brand’s passenger car sales in June with 3,780 units sold. Through the first half of 2012, Lexus has moved 18,265 ES vehicles, resulting in a 10-percent increase compared to the same period last year.
“The ES has always been an excellent entrance point to Lexus luxury, but the 2013 model is even more like its pricier siblings,” added Liuzzi. “It has more interior room, a bolder style and a hybrid model that lowers gas costs without subtracting from its sporty appeal.”
About Lexus of Watertown:
Lexus of Watertown is a recipient of multiple Elite of Lexus awards, given annually to dealerships that showcase overall excellence. They have a wide selection of new and certified pre-owned Lexus models, in addition to an exemplary service department that keeps customers coming back. Easily accessible from MetroWest, the North Shore and the South Shore, Lexus of Watertown is just minutes off the Mass Pike between Route 128 and Route 93. For more information, visit them online at www.lexusofwatertown.com, call them at 888-227-9560, like them on Facebook at www.facebook.com/LexusWatertown, or stop by their showroom at 330 Arsenal Street in Watertown, MA.
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