05/12/2012 (press release: QamarZaman)
Legal Web Marketing: Consumers Trust Businesses with Social Media Presence
A recent report has given even more credence to advice from the legal Web marketing experts at Cepac that law firms should join the “social world.”
According to research conducted by BRANDfog, “Fifty-one percent of respondents said they are more likely to trust businesses with active social presences, while 31 percent are “much more likely.”
Let’s face it; no one is blindly going to hire a law firm. Consumers are known to scour the Web searching for and researching law firms to represent their case. Consumers want to learn about your law firm, your attorneys and their legal expertise—and social media is a great way to do this. Social media provides a platform for consumers to learn about your law firm in a more informal arena, and get a first hand experience about what other people are saying about your attorneys. Once you have these interested consumers on your law firm social media page, they can easily be redirected to your lawyer website, helping to turn inquiries into cases.
Potential clients are looking for a law firm that they can trust and based on this latest report, it’s safe to say that social media is a great way to help build that trust.
For more information about legal Web Marketing or how your law firm can establish an online brand through social media visit Cepac lawyer marketing at Cepac.com or call 1-888 WEBLAWTV.
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