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Tangible Storage company introduces lineup of scalable data storage equipment

Cost effective Storage Area Networks (SANs) for the small business.

04/30/2012 // White Bear Lake, MN, USA // Data Fabrics // Keri Alleyne // (press release)

Tangible Storage, (, today announces the immediate availability of digital data storage appliances specifically designed for the modern small business charged with the task of rapidly growing their own private data cloud and online multimedia assets.

The company supports the idea of both centralized and distributed Storage Area Network (SAN) designs based on the ATA over Ethernet (AoE) open standard. Coraid is the prominent manufacturer of this market, however, their use of AoE tends to be aimed mostly at “big data” applications and large enterprise, corporate customers. Tangible Storage, on the other hand, is focused primarily on small business customers. “The Gigabit Ethernet and AoE combination is a powerful, very affordable commodity networking strategy that can be easily leveraged to store and transfer an enormous quantity and variety of digital files and databases within almost every small business and even within the households of individual users.” says Tangible’s CEO, Keri Alleyne.

During the last 10 years, large companies have benefited from their internal deployments of SAN technologies to store company data, supplier information, customer records and market research. Google and YouTube, Amazon, Facebook, Twitter, Apple and others are harvesting and indexing data at unprecedented rates. Ultimately, all of this data is stored on SANs warehoused inside these massive companies.

For the average consumer and small business though, traditional commercial SANs are out of reach due to their high costs and complexity. Some SANs require teams of trained Information Technology professionals to manage the SAN infrastructure which is outside the capabilities of smaller organizations. Vendors responded by producing and marketing low cost Network-attached Storage (NAS) equipment to these smaller organizations. However, some customers are starting to recognize the technical limitations of using NAS equipment. Generally, SANs scale up and expand to larger sizes and capacities and can perform better than equivalent NAS machinery. Additionally, SANs offer better support for database products like Oracle and Microsoft SQL Server and the choice of file system is unrestricted unlike many NAS systems.

This break or separation in the SAN versus NAS market environment helps to create an important growing niche for AoE compatible products. Users are realizing that they can experience the power of the SAN within the budgeted range of a typical NAS thereby making AoE SANs highly cost effective and easy to deploy.

About Tangible Storage

Tangible Storage is an authorized US distributor of Storage Area Network (SAN) appliances, equipment and services based on the open standard – ATA over Ethernet. The company is in business to help and empower customers by supplying and delivering quality data storage products with enterprise grade features at reasonable prices.

For more information, please visit us at:

Tangible Storage

4707 Highway 61 #102

White Bear Lake, MN 55110

Tel: 1-612-293-5077

Social Media Tags:SAN, Storage Area Network, network appliances, small business, data cloud equipment, NAS devices, Network Attached Storage, Coraid, AoE, ATA over Ethernet

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