The reinvention of Amun-Ra Amani has been a long time coming. It’s been over a decade since the New Jersey-bred rapper was featured on the highly acclaimed “The Antidote” EP, and he’s ready to take on the world with his latest mixtape, Chocolate City, and the re-launch of his website, www.iloveamunra.com.
Since his New Jersey days, Amun-Ra has spent time living and studying in Hawaii, where his music took a cool, more electro turn that made him one of Waikiki’s favorite hip-hop artists. With Chocolate City, the transformation completes with a new, fully-developed sound he calls “Neo-rap and electro soul” – a mix of R&B, hip-hop soul, avant-garde rap, and pop, with a smooth, romantic edge. Music fans can download the 2010 mixtape for free on www.iloveamunra.com.
Although he’s been embraced by members of the record industry since his early days, Amun-Ra’s career has been met with setbacks over the years, including the fall of his promising debut album, Fun World. In 2009, Amun-Ra decided to build his own record label and publishing house, Songh Dynasty and Pegasus Recordings.
The video commercial for the website relaunch, “Bullets for a Broken Heart” features the upcoming single, “Brooklyn,” produced by legendary hip hop producer Kajmir Royale and mastered by Andy Jackson, best known for his work with Pink Floyd. The animated video, created by Muralidharan N. for Keerthisolutions, is also available on the website.
The song “Brooklyn” is, in Amun-Ra’s words, “a song about obsession for a past love.” It tells the story of a woman who left her boyfriend for another man only to become a victim of domestic violence. “Brooklyn” will be released on iTunes worldwide on June 20, 2012.
In addition to downloads and videos, www.iloveamunra.com features photos, press articles, and an extensive biography, presented in a sleek, modern design that reflects Amun-Ra’s confident, reinvigorated style.
For more information, press only:
Amun-Ra Amani, 435-531-3970, [email protected]
For more information: http://www.iloveamunra.com
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