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Arvada Chamber & AEDA Bring Disney Institute Professional Development to Arvada

Disney’s Approach to Business Excellence” program will explore topics of creativity and innovation, leadership, management, service, loyalty

Disney’s Approach to Business Excellence” program will explore topics of creativity and innovation, leadership, management, service, loyalty

02/14/2012 // Arvada, Colorado, USA // elisamon2020 // Dot Wright

Disney Institute is bringing its renowned professional development program, “Disney’s Approach to Business Excellence,” to Arvada on Friday, April 27th. Sponsored locally by the Arvada Chamber of Commerce and Arvada Economic Development Association, the full-day event will allow area professionals to learn how to drive business results, retain employees and satisfy customers through proven and adaptable Disney business philosophies.

“These are turbulent times for the business community,” said Dot Wright, President Arvada Chamber of Commerce. “Bringing Disney and its proven business practices to Arvada is one way we’re working to help local organizations grow and prosper.”

The April 27th program will bring the best of Disney Institute content to the Arvada Center.

“This is a convenient way to experience Disney Institute programs in local business communities,” said Jeff James, vice president for Disney Institute. “Our programs teach easily-adaptable strategies and best practices that have been part of our company for more than 80 years.”

The full-day “Disney’s Approach to Business Excellence” program introduces participants to five core Disney business principles:

• Disney’s Approach to Leadership Excellence – Strong leadership is fundamental for organizations to grow and succeed. Participants will explore strategies and methods for improving team results through proven leadership philosophies that are used to exhibit the values and behaviors that generate results.

• Disney’s Approach to People Management – The Disney corporate culture instills pride and ownership in Disney Cast Members (employees). The same can be true for any organization looking to inspire and motivate employees. Participants explore the Disney approach to selection, training, retention, and communication, all of which sustain a supportive and interactive culture.

• Disney’s Approach to Quality Service – In an era where everyone is competing for business and market share, excellent customer service isn’t a luxury, it is mission critical. Participants discover how Disney exceeds expectations through its service infrastructure, ongoing research, and established service standards.

• Disney’s Approach to Brand Loyalty – The relationship between consumer experiences and a company’s brand is vital and can generate superior bottom-line results. Participants explore strategies that deliver on an organization’s brand and retain customers for life.

• Disney’s Approach to Creativity & Innovation – Focused on strategies and tactics that have helped Disney maintain its creative and innovative culture in good times and bad, this program can help other organizations be equally successful.

“What makes the Disney learning experience so different and meaningful is that we don’t simply teach theory,” said James. “We give participants an ‘insider’s look’ at business philosophies that have helped Disney consistently rank as one of the world’s most admired companies and brands. Engaging content presented in an entertaining fashion provides participants with tools that can literally transform their organizations.”

Program registration is $399 per person if you register before March 15th and includes all course materials. Register before March 15th and pay an early bird special fee of $359. For more information or to register, call 303-424-0313.

About Disney Institute

Disney Institute was created to showcase Disney best practices that easily adapt to other organizations. One of the most recognized names in professional development, Disney Institute travels the world offering engaging seminars, workshops and presentations, as well as fully customized programming. Immersive learning experiences are also offered at Disney destinations in the Americas, Europe and Asia, enabling participants to go behind the scenes and see firsthand how business theory drives operational excellence. The Disney Institute client roster includes more than half of the Fortune 500 and a wide range of small businesses, non-profits and government agencies. To learn more about Disney Institute, please visit,, or follow us at

Social Media Tags:Disney Institute, Business Excellence, Economic Development, Professional Development, Arvada Chamber of Commerce, Arvada Economic Development Association

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