08/24/2010 // Dallas, TX, USA // Lawyer SEO Marketing // Lawyer SEO Marketing
August 24, 2010 – Dallas, TX – In the past lawyers who have not understood legal blogs have avoided them in fear that they were unethical for law firms to use as a marketing medium. This fear is based on half truths and an overall lack of knowledge. In the word’s of Andrew Smith, “People fear what they don’t understand and hate what they can’t conquer.” While there are American Bar policies regarding attorney advertising, it is possible and common for lawyers to employ a blog as a marketing medium in a highly effective and ethical manner.
In fact, in law firm internet marketing, a legal blog is often a central component. Blogs are an amazing tool for attracting traffic to your website and work wonders for increasing the visibility of a law firm or solo attorney practice. Legal blogs also aid in search engine ranking results due to the frequent and quality nature of content. By providing these regularly well written articles, often times readers will subscribe to RSS feeds and share the content of a blog with others. Legal blogs can help lawyers to create brand awareness and be viewed as an authority in their practice area.
Lawyer SEO Marketing can make using a blog for law firm internet marketing downright easy. The team at Lawyer SEO Marketing has over 10 years of web software development experience and they can host your blog on their servers, take care of the daily technical maintenance, and if needed can even write blog content. With Lawyer SEO Marketing’s service, law firms won’t have to think twice about their legal blog. Once set up, a blog will win visibility for the law firm’s website, drive visitors and increase case leads. Most importantly, the legal marketing consultants from Lawyer SEO Marketing ensure that your blog follows the American Bar’s guidelines for ethical advertising.
For more information on turnkey legal blogs from Lawyer SEO Marketing call 877-475-1736.