07/14/2010 // Dallas, TX, USA // Lawyer SEO Marketing // Lawyer SEO Marketing
Dallas, TX – July 14, 2010 – (WiredPRNews.com) Lawyers need to use Twitter as a marketing tool to stay ahead of the competition. Social media marketing can place law firms front and center online. Some attorneys are hesitant about marketing their practice on Twitter because they do not understand the benefits or they have heard from others claiming to be legal marketing experts that the use of Twitter is a waste of time.
A recent blog post from Sequoia Legal Marketing clearly steers attorneys in the wrong direction. In “3 Reasons NOT to Twitter” Sequoia admits to only giving Twitter a one month trail run before throwing in the towel. Who wants to work with a firm that quits after only one month because they do not fully understand something? It is clear by the writers take on how followers work, the benefits of having a following, and thoughts that it would just be simpler to use an RSS feed to receive news from others blogs that they didn’t do their homework on how to use Twitter for business.
Lawyer SEO Marketing, a leader in law firm marketing techniques using social media, shares three benefits to businesses being on Twitter.
Search Engine Optimization
When ran correctly, law firms can ensure their Twitter profiles are found on the front page of Google when relevant key words are placed into the search engine. This gives law firms greater online visibility. Greater visibility will lead to increased website traffic, more leads and cases for the firm.
Participating on Twitter can help raise brand awareness for law firms. Lawyers can shape the way their firm is view with customized profile backgrounds and content of the tweets sent out. A recent Edison Research study showed that of all social networking sites, Twitter users were three times more likely to follow and engage with brands.
Law firms on Twitter can be proactive by seeking out potential clients instead of waiting for clients to come to them. Using social media tools and monitoring sites, one can easily find Twitter users in a law firms target audience. Marketing efforts can be laser focused toward target consumers rather than sprayed across a wide audience like traditional television or yellow page ads.
For more information and to gain a clearer understanding of the power of social networking sites contact Lawyer SEO Marketing today. Professionals who specialize in lawyer marketing using social media and search engine optimization are available to give your law firm a free social media target audience performance analysis. Call 214.675.1016 or visit www.lawyer-seo-marketing.com.
ABOUT LAWYER SEO MARKETING
At Lawyer SEO Marketing, clients enjoy 100% exclusivity in their target area of practice for their internet marketing solutions. This means that Lawyer SEO Marketing will not work for another law firm in your region and practice area, utilizing the same keywords used for existing clients. Lawyer SEO Marketing’s experienced team is comprised of a search engine optimization (SEO) engineer, website designers, SEO copywriters, blog writers, legal news crafters, and social media public relations experts who live and breathe SEO, Twitter, Facebook, YouTube, Legal Blogs and press release distribution 24-7.