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The business project must go hand in hand with the life plan: Daniel Marcos

Growth is a difficult journey for start-ups, but for mid-market companies, it’s an entirely different beast.

2022 will be a year of business and growth opportunities for Mexican companies, despite global economic changes and inflationary challenges.

During 2021 and according to information from the Ministry of Finance and Public Credit (SHCP), the business environment had a significant recovery with the emergence of 620 thousand new companies after the strong impact of the previous year.

Daniel Marcos, CEO of the “Growth Institute” and an expert in business growth, defines this phenomenon as “natural renewal”: “Like fires in a forest consuming the most vulnerable trees and weeds, the crisis had the same effect on the business environment and the companies who survived have been renewed, strengthened and are much more resistant to continue operating”.

Figures from the Association of Entrepreneurs of Mexico (ASEM) indicate that the majority of Mexican entrepreneurs are young people between 26 and 35 years old (35%), followed by adults between 35 and 45 years old (31%), which means the new companies will be led by younger generations with a more renewed vision of entrepreneurship.

In this context, Daniel Marcos advises businessmen and entrepreneurs to work on a life plan before designing a development plan for their company.

“We talk a lot with CEOs who design their business plan and set very big goals for themselves and don’t realize the impact it’s going to have on their personal lives. This makes them feel like they’ve wasted a year, which is painful because they designed a business plan without really understanding a life plan,” said Daniel Marcos.

Daniel Marcos recommends making a long-term life plan, of at least 20 years, and reviewing it every year indicating what you want to do, what the goal is, what the ideal work scenario would be, in addition to including the periods spent on vacations, business, family, etc.

Daniel Marcos mentioned that when these projects and life goals are clear, it is the right time to develop the business plan, which must be aligned with the life plan, so the entrepreneur is the priority, allowing him to give 100% to his company.

“If you make the company plan first, you become a slave and you have to fulfill it; it forces you to have more work and less personal life outside your company,” he concluded.

Media Details:

Company Name: Growth Institute
Company Email: support@growthinstitute.com
Website URL: https://www.growthinstitute.com/
City: Austin
Country: USA

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