Automotive

Halfway Through 2012, Toyota Camry Holds the Reins in U.S. Sales Race

American-Made Model Is on Track to Retain Best-Selling Car Title

07/18/2012 (press release: CambridgePRGroup) // Baltimore, Md. // Russel Toyota

In June last year, the Toyota Camry came in fourth place in U.S. car sales amid production shortages from the Japan earthquake, putting its long-held sales title into jeopardy. Fast forward one year later, however, and production is back at full steam, a redesigned 2012 Camry is in showrooms and the Toyota model is the clear favorite to be America’s best-selling car for the 11th year in a row.

The Toyota Camry was the top-selling passenger car in June, selling 32,107 units last month. Year-to-date, the Camry has sold 213,903 units, rising 45 percent compared to the same period last year. Toyota’s midsize sedan has outsold its next-best-selling competitor, the Honda Civic, by more than 50,000 units in the first half of 2012. That is a stark difference compared to the same period last year, when the Camry held a much narrower lead of roughly 15,000 units over the Nissan Altima.

“The new 2012 Camry received improvements across the board, whether you’re looking at fuel economy, rear legroom or in-car technology, and buyers are responding strongly,” said Wade Sterry, general manager of Russel Toyota, a Baltimore, Maryland Toyota dealer. “Baltimore drivers have always enjoyed the dependability and durability of the Camry, and with the latest generation’s new features we have no doubt that the Toyota Camry will again prove to be America’s favorite car this year.”

In addition to being the country’s most popular car, the Camry was also recently determined by Cars.com to be the most American-made car on the market. Editors at the auto-research site compiled their 2012 American-Made Index by evaluating cars that are built in the United States, purchased in large numbers by U.S. consumers and feature a high percentage of domestic parts.

Built in Georgetown, Ky. and Lafayette, Ind., the Camry has now been listed at number one on the Cars.com American-Made Index for four years in a row. The sedan is once again joined by the Toyota Sienna minivan and the Toyota Tundra pickup truck, which both jumped up two places on the top 10 list from last year. With three of its models dubbed as some of the most American-made by Cars.com, Toyota has the most vehicles on this year’s index.

Led by the Camry, Toyota’s overall U.S. sales were up more than 57 percent in June compared to the same month last year, totaling 157,773 units. Year-to-date, sales of Toyota vehicles have increased more than 29 percent year-over-year, with 937,964 units sold through June.

“We are proud to know that when one of our customers purchases a Toyota like the Camry or Sienna, they are supporting U.S. factory workers and bolstering the U.S. economy,” added Sterry. “The American-Made Index shows that it matters less and less where an auto brand is based and more where each car is made if you want to truly measure a model’s impact on American workers.”

About Russel Toyota:

For more than 40 years, Russel Toyota has relied on a customer-first approach to provide Maryland drivers with only rewarding experiences when it comes to Toyota sales, service and parts. In addition to the dealership’s broad selection of cars, trucks, SUVs and minivans, Baltimore Toyota owners can also take advantage of Russel Toyota’s affordable and thorough maintenance services from their expert team of technicians. Browse their inventory online at www.russeltoyota.com or in person at their Baltimore, Maryland Toyota dealership, located at 6324 Baltimore National Pike. They can also be reached by phone at 410-788-8400 and found on Facebook at www.facebook.com/MarylandToyota.

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