11/27/2012 (press release: OnlinePR) // UK // Judy Davis
November 16th saw the launch of online fast fashion retailer Missguided’s first ever blogger event with 5 fabulous fashion bloggers! Travelling from all over the country; Charlene (@charlene_o), Heather (@effiesmakeupbox), Kavita (@shewearsfashion), Lydia (@lrfashioninflux) and Sammie (@MiszMaria) headed to Manchester to shoot with the professionals at the Missguided headquarters!
The gloomy northern weather was soon brightened with Bucks Fizz and breakfast when the girls arrived, chatting about their blogs, experiences in the industry and latest celeb crushes! Missguided then ushered the girls into their fabulous studio where they met with head designer Natasha who spoke about the latest trend directions that were inspiring the increasingly growing company!
With rails of new and exclusive clothing, shoes, bags, and jewelry, the girls were invited to create 3 outfits that they felt most represented their unique style to shoot in the studio. With Missguided’s own makeup and hair artists on hand they were able to indulge in a fantastic day of pampering!
After lunch the girls set to work with their 3 chosen outfits; day, night and wildcard! They also let gave the team an insight into their lives and the successes of their online blogs which the brand will later share with their Facebook fans!
Missguided pride themselves on having a key relationship with fashion bloggers, especially ones that their customers can relate to and so the images from the shoot with be used in their 2012 blogger look book which will showcase the latest Missguided collections this Winter! Missguided has a strong product offering which has recently expanded from their original party wear categories to the launch of their exclusive ranges designed in house. Missguided also offer free UK Next Day delivery on all orders over £40.
For sneak peek snaps from the day visit Missguided’s Tumblr page. You can also catch the entire behind the scenes footage on Missguided’s Youtube channel.
For more information, please contact:
Judy Davis
judy@bpublicrelations.com
08451 262726
Social Media Tags:Missguided, Missguided’s Tumblr, Missguided’s Youtube channel
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